WHY JOIN AI INFUSED PGDM

60% RISE IN DEMAND

for Artificial Intelligence experts in 2018 (as per Kelly OCG)

76% OF INDIAN COMPANIES

feel the shortage of skilled professionals in AI
(as per Intel/IDC)

US$15.7 BILLION

the estimated size of the AI sector in India and abroad by 2030
(as per PwC)

70% OF ENTERPRISES

PGDM (Advertising Communication)

with focus on IBM Co-Certified Digital & Social Media Marketing

Preamble:

EMPI pioneered in India one of the first programmes that combined advertising communication and marketing in one integrated programme to train people for India’s rapidly burgeoning media sector. After all these years, Alumni have found senior positions as Media Managers, Planners, Public Relations Executives, Filmmakers in leading Media companies. The programme is now being re-oriented to address the drastic change in the media sector today with the movement away from traditional media of print and broadcast to internet-based platforms. Unfortunately, there is a chronic deficit of talent in the field as there are four disparate strands of skill sets required – Technology, Content, Design and Marketing. Currently, one gets professionals with one or two, but not all skill sets. Jointly with IBM, EMPI is re-structuring its highly successful AdCoMM Programme to address this critical skill deficit in the industry.

Scope and Objectives:

• To enhance the creative competencies and enhance the managerial aptitude of the students in order to make them excel in the dynamic and highly competitive media industry
• To prepare students for Digital and Social Media marketing that are drastically re-writing the rules of Advertising and Communication.
• To provide hands-on training on the planning and production of brand campaigns.
• To provide skills on various relevant software like TAM etc. used in media planning and production of campaigns.
• To enable students to design and implement digital and social media marketing strategies

Highlights of the Specialisation:

The value-added software and teaching input creates the synergistic link between a trainer and a trainee. The programme highlights different aspects of the emerging market and also Advertising & Creative Component of Brand Building. The research input will improve the attitude and make them more conversational from Reel world to the Real-world. Audio, Video techniques are more purposive and meet the need-based actualization process. 

Students will get a chance to for the first time in India understand the key separate components to become successful digital marketing professionals – web technologies, design, content development and marketing principles. 

Job Opportunities:

The course opens up career opportunities in communications agencies and marketing departments of client companies. Career areas include developing creative advertising messages, creating digital strategy, generating branded content and project managing PR events, developing digital media plans for big brands, researching buying behaviour and new advertising concepts etc.

PGDM (General Management)

Specialisations in Finance/Operations Marketing 

Finance

Preamble: 

Indian financial sector has experienced a growth rate of 8.5% per annum. The current thrust in financial and monetary policies must be able to sustain a stable growth rate. The course on PGDM in Finance, Accounting & Control is an excellent preparation for a financial career in a diverse range of business organisations. Designed for students who are looking for PGDM Colleges in Delhi NCR with no prior qualifications in accounting or finance, it focuses on accounting techniques, financial tools and their impact on the day-to-day management of operational and corporate affairs. The PGDM program at EMPI aims to provide the potential students with the rare and unique knowledge and skills necessary to pursue a professional career in accounting, financial services or related sectors of the economy.

Scope and Objectives: 

• Develop a global perspective on the process of financial decision-making, practical working knowledge of financial markets and the price-setting
• Develop technical skills needed to interpret and critically evaluate financial statements and apply decision- making skills to complex
• Develop transferable skills – e., enhanced numerical skills and fluency in spreadsheet use and the ability to communicate challenging material both orally and in writing.
• Develop decision making skills – i.e., to imbue students with the discipline required to make good investment decisions.

Highlights of the Specialisation:

• To provide through grounding in to the functional aspects of Accounting and Finance To develop Accounting and Financial management skills and competencies.
• To provide students with an opportunity to apply the knowledge and skills they have gained in an individual, accounting and finance-related research investigation.
• To make the students aware of the issues of financial irregularities and an understanding of the importance of the ethical process.
• To take a strategic look at current issues in the financial world,
• To critically analyse financial data
• To provide a sound foundation for students seeking progression in a managerial or professional role, or for those wishing to undertake further advanced studies

Pedagogy:

• Banking sector
• Insurance sector
• Capital Market
• Accounting sector
• Investmentsector
• Wealth Management
• Finance sector.
• Mutual Funds
• Research
• Private Equity

Innovation and Operations Management 

Preamble:

Innovation management, a discipline of managing processes in innovation, is used to develop both product and organizational innovation. The focus is to allow managers and engineers to collaborate with a common understanding of goals and processes. This program is specifically designed to give engineering, science and other technology-oriented students a strong exposure to core business management skills apart from providing in-depth exposure to a host of global innovation management issues. 

Scope and Objective:

The key objective of this course is to train engineers and managers of organization to achieve manufacturing excellence through technology innovation. The course aims to:

• Effective Operations Management techniques and processes.
• Create an environment of an effective innovation management.
• Apply and encourage innovative procedures in their place of work
• Effectively bridge the gap between the technical knowledge that he/she may have acquired in the earlier studied with the actual operations on the physical world.
• Function as the effective member of a team managing the operations of a value enhancive process
• Enable cost efficient operation through effective application tools and techniques of productivity and cost benefit analysis. 

Highlights of the Specialisation:

The key objective of this course is to train engineers and managers of organization to achieve manufacturing excellence through technology innovation. The course aims to:

• Introduce and understand Innovation Management
• Introduce students to Operations Management
• Equip students to handle the challenges of the increasing globalization
• Develop an understanding of how Operations Management is practiced, its multiplicity and issues
• Explore how innovation can be applied within companies to support operations 

Pedagogy:

The program offers a unique project based learning model methodology. The pedagogy constitutes both classroom training and mentorship. While classroom training focuses on transferring knowledge in Innovations & operations management, mentorship reinforces the classroom learning through on- site training. Students would undertake a lot of project work which will provide them an opportunity to convert their thoughts and understanding into action. This unique opportunity of practical training has been very helpful to Students who have been looking for Top PGDM Program in Delhi NCR

Job Opportunities:

This course will assist students to explore career opportunities in a number of areas after completion of their PGDM Program from EMPI . Typical careers in operations management involve activities such as forecasting, supervision, purchasing, inventory planning and control, operations scheduling and control, process methods and planning, quality management, warehouse management, and production planning in diverse industries such as banking, manufacturing, and retailing. Career opportunities in operations management can also involve work in management consulting firms or the development of computer systems for planning and scheduling. Typical job titles include:

• Business analyst
• Master production scheduler
• Production planner
• Operations analyst
• Materials manager
• Quality control specialist
• Project manager

Marketing

Preamble:

The Marketing function is crucial to the health and survival of any organization. Marketing Management hones the ability of marketers to choose right target markets, maintain and add right customers by utilizing the power of superior customer relationships. Marketing Management endeavors to meet organizational objectives by effectively fulfilling customers’ needs and requirements in the present dynamically changing environment. If an organization is to survive in today’s turbulent market place it needs marketing to help establish and deliver a competitive advantage – a clear reason why customers chose your business instead of your competitors.

This PGDM course at EMPI has been meticulously designed to provide a thorough understanding of the various marketing processes and marketing principles. It focuses on providing students with the prospect to apply the key concepts to practical business situations, which makes it one of the most sought after PGDM Program in Delhi NCR

This course minutely examines multiple marketing environments while understanding the impact of applying diverse marketing strategies on overall business settings. It discusses the fundamental marketing functions of devising a marketing strategy for product, pricing, distribution and promotion both domestic as well as international frameworks. In a nutshell, this course prepares students who are looking for best PGDM colleges in Delhi to think strategically in today’s global marketing environment and be successful management professionals.

Scope and Objectives:

Highlights of the Specialisation:

Pedagogy:

Key concepts will be introduced using lecture, refined through group discussion and applied through exercises, case studies, writing assignments live projects and internship. Student participation is an important component of the course. Students who are looking for Colleges for PGDM in Delhi NCR will be motivated to come to the class prepared, and participate in discussions on different cases. Faculty and experts from industry participate in imparting one of the best PGDM Program to ensure that a balance is maintained between theoretical constructs and the practical aspects of business management.

Job Opportunities:

PGDM (Global Business)

with focus on IBM Co-Certified E-Commerce

Preamble:

Scope and Objectives:

The learning outcome at the end of the course is aimed at:

• The students will acquire sound knowledge on various international trade practices, international marketing strategies and various financial aspects of international business
• Preparing students with skill sets in E-Commerce to fit into the rapidly globally burgeoning sector
• Develop competence in globally applied business skills such as cross-cultural management, foreign languages

Demonstrate sound decision making and teamwork.

Programme Highlights :

• Certificate from IBM at the completion of the course
• The programme aims to highlight the understanding of various functional areas of Global Business Management such as logistics, e-commerce, international finance, trade etc.
• AIU & AICTE approved PGDM Program
• IBM Social Business Lab Set up at EMPI’s Residential Campus
• An innovative curriculum developed and delivered jointly by IBM and EMPI faculty
• IBM designated experts and EMPI Faculty to jointly conduct classes at EMPI
• IBM experts will provide real-world challenges for project experience and also mentor the students
• Latest software content, real-world industry experiences, hands-on lab courses, best practices and case studies for the participants 

Job Opportunities:

PGDM (Human Resources)

with focus on ManpowerGroup Co-Certified Talent Acquisition and HR Operations 

World’s Leading Fortune 500 HR MNC, in 80 Countries

Preamble:

Scope and Objectives:

Human Resource is the pillar of every organization. All resources in an organization can be bought by paying a cost but the skilled human resource may not even come for a cost. Thus the role of HR is changing to a more strategic arena where it no longer plays a maintenance role but as frontrunners of organization. The course equips the students with knowledge of all HR activity from Human Resource Planning, Compensation Management, and Career Development, Grievance Handling and HR Audit etc.

Highlights:

• The program was broadly conceived under the leadership of the late Dr. Udai Pareek-the father of HR movement in India with a vision to create the best PGDM in Human
• The uniqueness of the program lies in the approach towards its design and conduct with a drastic re-modelling of practical inputs woven around theory through Projects/Live assignments from MNC Clients’ of the ManpowerGroup
• The focus of the PGDM program is on experiential learning with a strong conceptual base of applied psychology and behavioural sciences and their amalgamation with management
• The program comprises of two-years of class intervention through experiential, experimental and practical learning
• The program is highly interactive and innovative. The course structure provides a perfect combination of conceptual framework and practical insights to meet the challenges of the industry

Pedagogy:

Pedagogy will be experiential, practical based and experimental learning. Besides Classroom learning, simulation of the business environment through management games, the use of psychometric instruments, role plays, case studies, films, and group discussions will make learning purposeful and effective. Further, the pedagogy in a sandwich model shall inter-weave theory and practice in and out of the Classroom and will involve Students working on actual “Live Projects” drawn together with the ManpowerGroup.

Job Opportunities:

Opportunities for HR students are in the area of recruitment, staffing and talent acquisition, HR Operations, HR consulting, training &development, compensation management & benefits in all sectors. With the theoretical knowledge boosted by practical exposure, the students will fully job-ready for an outstanding HR Career in India and abroad.

PGDM (Research & Business Analytics)

IBM Co-Certified Research and Business Analytics Programme

Preamble

EMPI is the proud pioneer for conducting Business Analytics education awarding 2-Years full time PGDM (approved by AICTE/ equivalent to MBA, Approved by AIU) since 2008. Celebrating its 20th year, EMPI in association with the IBM now announces ‘Innovation’ embedded, industry integrated analytics programs enhancing thereby global career opportunity for employment. 

Objective and learning outcome

The programme is designed to equip students with skills that are in high market demand and provides profound knowledge and understanding of General Management. At the end of the programme, participants will be able to: conceptualize, organize, and produce knowledge solutions to complex real life business problems and have a comprehensive understanding of the functional areas of Business Analytics. 

Programme Highlights

• Only Institute in Delhi offering IBM Co-certified Business Analytics Programme
• Certificate from IBM at the completion of the course
• Programme is approved by AICTE and recognized by AIU
• IBM Business Analytics Lab Set at EMPI’s Residential Campus
• An innovative curriculum developed and delivered jointly by IBM and EMPI faculty
• The curriculum caters to the various skill requirements of organizations worldwide including Banks, Computer Services, Education, Healthcare, Insurance, Manufacturing, Retail and other industries
• IBM designated experts and EMPI Faculty to jointly conduct classes at EMPI
• IBM experts will provide real world challenges for project experience and also mentor the students
• Latest software content, real-world industry experiences, hands on lab courses, best practices and case studies for the participants
• Printed course material from IBM
• Access to various IBM online study material and resources
• Opportunity to visit IBM centers for live industry experience
• Opportunity to participate in various National/International award winning contests including IBM’s The Great Mind Challenge 

Pedagogy

The pedagogy involves extensive classroom instructions, guest lectures, case analysis, filed work, project work, presentation, quizzes, industrial visits, seminars etc. along with hands on training at the IBM Business Analytics Lab at EMPI on various Business Analytics tools. 

Eligibility

Bachelor’s Degree in Management, Engineering, Science or Commerce will be preferred. Students pursuing their final year graduation can also apply. Preference will be given to the applicants with work experience. 

Job Opportunities

Job opportunities exist in a host of companies in the Research, IT & ITES, Marketing, Finance, Operations etc. Companies include IBM, Capital IQ, WNS, American Express, Citi Bank, E-Valueserve, Copal Partners, HCL, Deloitte, amongst a host of others where EMPI Business Analytics students are already working.